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SMS Marketing Podcast: Don’t be seduced by unintelligent text marketing solutions
In this episode of Left on Read, Nate and Drew discuss what is separating first generation SMS marketing from the innovation leaders in text marketing such as Chatitive. Terms such as “two-way texting”, “conversational SMS,” and “personalized mobile messaging” are confusing and can make it difficult selecting a text marketing platform for your brand. In…
Read MoreSMS Marketing Podcast: Buy vs. Build. What to expect when tasked with developing your SMS marketing strategy.
In this episode of “Left on Read,” hosts Drew Davis and Nate Odell are joined by Chatitive’s CTO Daniel Pirone to discuss the trials, pitfalls and slippery slopes of building your own SMS marketing platform. Often times innovative, direct-to-consumer brands try to go it alone and build their own SMS marketing technology while not considering…
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