What you'll learn in this guide:

  • How to understand and cut through text marketing jargon
  • How to get started with conversational text message marketing
  • Learn the difference between short codes & long codes
  • Demystify notification-based texting and true conversational texting
  • Why you need to be messaging with your customers
  • How to remain compliant
  • Critical questions to ask your SMS/MMS provider

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